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Membership Marketing in the Digital Age
The best new resource for everyone in the realm of membership! Our new book features over seventy illustrations including reproductions of marketing pieces and management tools used by leading museums and libraries across the country. Here's a book that will help your museum, library, or membership program generate many times the purchase price through better practices that will increase your membership many times over.
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Case Study
- Missouri History Museum – New Additions with New Offerings
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New leadership can often translate to a new focus and energy for a membership program. At the Missouri Historical Society a new Vice President for Advancement began her tenure with a goal of increasing the Society’s 4,500 membership while also growing the prospect pool to focus on an upcoming capital campaign to fund a new museum expansion.
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APGA 2017 Development & Membership Symposium
The slide deck and handouts for our session presentation and roundtable handouts are now available for download!